Full Job Description
Digital Content Strategist Job Opportunity at Amazon
Amazon, a global leader in e-commerce and cloud computing, is seeking a passionate and innovative Digital Content Strategist to join our dynamic team located in Redmond, Oregon. This position offers a unique opportunity to contribute to Amazon’s mission of being Earth’s most customer-centric company, where you will be instrumental in enhancing our digital storytelling and content marketing strategies.
Who We Are
Amazon is known for its groundbreaking innovations and its relentless focus on customer satisfaction. With headquarters in Seattle and major offices in Redmond, we are at the forefront of technology, entertainment, and digital marketing. Our team is dedicated to creating exceptional online experiences that resonate with millions of customers worldwide.
About the Role
As a Digital Content Strategist, you will play a crucial role in developing and executing engaging, effective content strategies that align with our brand voice and marketing objectives. Your expertise will enhance customer engagement and retention across various digital channels, ensuring that our messaging is compelling, relevant, and impactful.
Key Responsibilities
- Develop comprehensive content strategies that drive traffic, increase engagement, and boost conversions across digital platforms.
- Collaborate with cross-functional teams, including marketing, design, and product departments, to create cohesive and engaging messages that reflect our brand values.
- Conduct extensive research to identify target audiences and their needs, preferences, and online behaviors, using data-driven insights to inform content creation.
- Measure and analyze content performance metrics, using analytics tools to assess effectiveness and recommend enhancements to optimize engagement.
- Oversee content production from conception to execution, ensuring top-notch quality and alignment with brand guidelines.
- Manage content calendars to ensure timely delivery of content across all platforms, including websites, social media, and email campaigns.
- Stay up-to-date with industry trends and best practices in digital content marketing to keep our strategies fresh and innovative.
- Work closely with SEO specialists to ensure that all content is optimized for search engines and adheres to best practices in keyword usage and structure.
- Create and maintain relationships with external content creators, including freelance writers, designers, and influencers.
Qualifications
To succeed in this role, candidates should possess a combination of creative and analytical skills:
- Bachelor’s degree in Marketing, Communications, or a related field; a Master’s degree is a plus.
- Minimum of 5 years of experience in digital content strategy, preferably in a high-traffic corporate environment.
- Proven track record of developing and executing successful content marketing campaigns.
- Strong understanding of SEO best practices, content management systems, and analytics tools (e.g., Google Analytics, SEMrush).
- Exceptional writing, editing, and communication skills with a keen eye for detail.
- Ability to think strategically and creatively under tight deadlines, demonstrating excellent organizational skills.
- Familiarity with social media platforms and digital marketing trends is essential.
- Experience in managing a team and collaborating across departments is highly preferred.
What We Offer
At Amazon, we believe in fostering an inclusive culture that values diversity and innovation. As a Digital Content Strategist, you will enjoy:
- Competitive salary and performance-based incentives.
- Comprehensive health benefits, including medical, dental, and vision coverage.
- Generous paid time off policies to support a healthy work-life balance.
- Opportunities for career advancement and professional development through training programs and mentorship.
- A vibrant workplace culture that encourages teamwork, creativity, and out-of-the-box thinking.
- Access to cutting-edge technology and resources to empower your success.
Join Us!
If you are excited about leveraging your skills as a Digital Content Strategist to create impactful content and drive digital strategy at one of the world's most innovative companies, we would love to hear from you. To apply, please submit your resume and a cover letter detailing your relevant experience and why you believe you are a great fit for Amazon.
At Amazon, we value diversity and are committed to creating an inclusive environment for all employees. We welcome applications from all backgrounds and communities. Come be a part of a team that’s changing the way people think about digital content!
Discover your potential with Amazon – where your ideas matter and your impact is felt across the globe.